At The Frow, Victoria Magrath on royal fashion, beauty and London’s most elegant hotel room

Laura Sutcliffe

Victoria Magrath is one of the world’s most followed fashion influencers. We love her super trendy Instagram feed and of course her awesome Youtube channel.

The blonde beauty has many amazing projects behind her, and her latest one combines fashion, great style and the wonderful world of hotels. The 33-year-old teamed up with Kimpton Fitzroy London where she arranged her own apartment where you can actually stay! That’s called Kimpton corner suite Victoria Magrath and she is simply stunning.

SEE: Hotels loved by the royal family

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We caught up with the author New fashion rules where she gave us a rundown of all things stylish and what you can expect in her favorite hotel room..

Speaking about The Kimpton Corner Suite, Victoria explains: “It’s a very special and unique suite! It features my favorite ways to ‘stay’, including hand-picked travel amenities and must-haves for relaxation; from my favorite cocktail to my much-loved hair styling products and hand-picked robes, to freshly roasted corn and movie nights. I’ve also curated a ‘Shop and Sip’ itinerary for those who want to make the most of the city in one or two of my favorite spots.”

Sounds dreamy!

READ: Was Victoria’s wedding from Inthefrow the most Instagrammed wedding ever?

She added: “With this collaboration, I wanted to put my personal stamp on it, so that other guests can experience how I love to travel.”

Victoria enjoys an epic bath in Victoria Magrath’s The Kimpton Corner suite

The package includes two nights in an apartment, breakfast, two cocktails of your choice at Fitz’s Bar, access to Victoria’s ‘Shop&Sip’ London Itinerary, a £50 voucher to spend at London Serenity, a mobile Spa experience to be pampered in your room, as well as complimentary in-suite gifts including bedding, exercise kit, accessories, flowers and more, and even a personalized welcome note from Victoria.

MORE: Inside the luxury 5-star Great Scotland Yard Hotel which was once the headquarters of the Metropolitan Police

Victoria’s favorite touches are the cocktails offered on arrival, which immediately make you feel special. “We’ve made conscious choices to ensure the offerings are both luxurious and practical. The steamer box and tote bag (for any lovely treats you can pick up in the surrounding Bloomsbury shops) are essential and aim to make your guest experience as easy as possible ( and without wrinkles) as much as possible!”

The apartment has some amazing personal touches

Victoria travels a huge amount for work and there are certain things she appreciates about a room and these are reflected in the corner suite. “Travel is a big part of my life; something I’m incredibly grateful for! My husband now works on my team, which means we can travel and work with each other. Alex takes care of my photography, videography and editing and will often need a desk set up so she can get down to work at any time. Complimentary stationery, a beautiful desk and a coffee machine are three essentials for us as a traveling working duo! We’ve also included a selection of the latest fashion titles within the rooms, a source of inspiration for me.

Victoria in front of Kimpton Fitzroy London

“My job is all about travel; from attending the hottest launches to award shows and fashion shows, it sometimes means I have to spend the night in one city and then the next morning in another.”

One of Victoria’s must have fashion pieces is the Holland & Cooper trench

Victoria just loves breakfast in bed, a girl after our own heart. “If you can’t take advantage of breakfast in bed when you’re staying at a beautiful hotel, when can you? I’m a fanatic fan of avocado toast and for me, there’s nothing better than a leisurely morning with avocado toast and a lovely hot coffee in bed.”

Victoria likes:

Dyson Special Edition Complete Long Airwrap™ Multi Hair Styler, Vinca Blue/Rosé, £499.99, John Lewis


We love Victoria’s fashion sense. Talking about the three items she can’t live without, Victoria reveals: “Gosh, it changes with every season! Right now I’m conscious of investing in pieces that will stand the test of time, classic cuts that aren’t driven by trends. One has to be the gorgeous Holland Cooper trench coat, faux leather pants and a cozy cashmere turtleneck knit! I love autumnal tones, black, cream, white and burgundy have taken over my wardrobe in recent months.”

Victoria’s Beauty Bargain:

Lumene Nordic-C [VALO] Arctic Berry Oil Cocktail, £14.32, looks fantastic


We all love the convenience of working from home and Victoria is no different. “I love comfy chunky knit and cashmere socks! If I have meetings to be on video, I’ll throw on a classic white shirt and statement chunky necklace, the perfect balance between professional and comfortable that we’ve all become masters of over the past few years.”

Victoria Magrath started InTheFrow ten years ago

Victoria loves a mix of high-end clothing and luxury high street products.”I can often be found trawling the rails at ME+EM, Theory, Holland Cooper and Tory Burch for treasures! My favorite designers are Khaite, Saint Laurent, Stella McCartney, Max Mara and Brunello Cucinelli; they have mastered the art of creating classic investment pieces that will stand the test of time.”

MORE: 9 UK luxury hotels you need to add to your travel bucket list

Here at HELLO! we are all about royalty. Like us, Victoria has a hard time choosing her ultimate best-dressed royal. “Such a tough question because they all have such a wonderful sense of style. They wear classic cuts, long coats and custom cuts.”

And when it comes to beauty, she is rarely without her top five products. “Lumene Nordic C Artic Berry Cocktail Oil, Cle De Peau – The Serum, Viktor & Rolf Flowerbomb Eau De Parfum, Larry King My Nanna’s Styling Mousse and Dyson Airwrap Multistyler.”

Victoria Magrath’s Kimpton Corner Suite is available now through January 31, 2023. Visit for more information.

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