Kid Cudi just debuted his MOTR fashion line at Paris Fashion Week on Friday (January 20). Moreover, the name is short for “Members of the Rage”, pronounced “motor” for short. The 38-year-old previously teased the event back in December, hinting at a boundary-pushing unisex collection on the horizon.
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However, Cudi wanted to start a fashion line about eight years ago but felt “daunted” by the process. While working on a sci-fi animated film in 2021, he reconsidered the idea. After losing Off-White founder, Louis Vuitton men’s artistic director and good friend Virgil Abloh that same year, he felt even more compelled.
“There’s no way I could have designed this collection without thinking about him every freaking day,” he said Vogue. “Every day, it was like, ‘What would Virgil do? What decision would you make and how would you deal with your team? What kind of atmosphere would he have in the office?’ Because he was an ideal designer, he was a model. He was likeable, personable, open and friendly with the people on his team, helping others and lifting other people up, giving them opportunities, leaving open doors behind him.”
Furthermore, according to Vogueduh!” the artist held a presentation in a Paris showroom and displayed fall and winter pieces for the year. Moreover, it included polo shirts, puff vests, long skirts, leather jackets, grungy knitwear and fur coats. Also, there are accessories and footwear such as which are faux fur hats, oversized sneakers, and a boom-box-like shoulder bag.
“I want people to feel like they’re walking on stage when they wear this brand,” stated the Ohio native, “I want them to feel the way I do when I’m performing at Coachella, I want them to feel like superstars.
“I kind of just put my hands in the paint and just make stuff, just make what I think is cool and try to just follow that vision,” he continued. “‘Is this something I would wear, something my friends would wear?'”
Regardless, what do you think of Kid Cudi’s new fashion line, MOTR? Either way, let us know in the comments below. Also, as always, check back with HNHH for the latest crossovers in music and fashion.
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